Content Creation and Promotion
In addition to posting photos, users of Instagram can also use filters to enhance the images. Some filters apply a pink hue, while others turn photos black-and-white. Captions are optional but can be used to describe a photo or mention a friend. To mention a friend, place “@” in front of their username. Users can edit captions at any time, as well as delete them if they no longer feel like sharing a photo.
Sprout
Using Sprout on Instagram can help you automate your content creation and promotion. In just minutes, you can collect minimal data about your competitors. Sprout delivers competitor metrics and a variety of reports, including your engagement and influence scores. You can export this data to Excel or PDF for further analysis. The tool is also designed to help you monitor and analyze competitors’ content. The results are helpful in determining when and how to improve your Instagram strategy.
The free Sprout social trial lasts 30 days. After that, you have the option of upgrading to a paid plan. After the free trial, you can choose from three paid plans. The Professional plan starts at $169/month for up to 10 profiles. The Advanced plan costs $2,988/year for one user. This plan gives you access to advanced features such as analytics, competitive reporting, tagging, and customizable workflows.
Sprout for Mac
Sprout for Instagram for Mac is an app that brings the power of social media management to your fingertips. It allows you to manage multiple profiles, schedule social posts, and track your content across a variety of platforms. It allows you to sort content by geographic and demographic measures. It also includes features such as keyword search and monitoring incoming messages. In addition to Instagram, Sprout works with dozens of other social media channels, including Facebook, Twitter, Google+, and LinkedIn.
Sprout for PC
Sprout for PC for Instagram is an integrated social media management tool that allows you to schedule posts on your Instagram account and manage them on the go. The program improves your engagement and marketing efforts, increasing direct marketing through influencers, regional notifications, hashtags, and a whole host of other features. The program streamlines communications between companies and helps them grow their social networks. There are no installation requirements and the software is free to use.
Sprout is easy to use and features a clean design that is complemented by a Flowkey
Productivity bar with tabs for social media activities, such as publishing, listening, and reporting. The app features modern fonts and a gray and white background with a variety of gray icons. It’s easy to navigate, with tabs for every activity, from scheduling to collaborating on projects and assigning tasks.