If you’re a business owner, then you know the importance of ranking high in local search results. According to a study by BrightLocal, 88 percent of consumers use search engines to find local businesses. What’s more, 50 percent of those consumers will visit a business within 24 hours after conducting a local search on their smartphone.
So, how can you create a winning local SEO plan for your business? Here are five tips:
- Optimize Your Local Listing
One of the most important things you can do to improve your local SEO is to make sure your business is listed correctly on directories such as Google My Business, Yahoo! Local, and Yelp. Cincinnati SEO added that these directories have a lot of authority with search engines, so it’s important to make sure your information is accurate and up-to-date.
- Claim Your Google My Business Page
Google My Business is a free service that allows businesses to manage their online presence across Google. It’s important to claim your page because Google will rank your business higher in local search results if you do.
- Optimize Your Website for Local SEO
In addition to optimizing your local listing and claiming your Google My Business page, you should also optimize your website for local SEO. Make sure your website is mobile-friendly, and include keywords and phrases that are relevant to your business. Cincinnati web design mentioned that optimizing your website for SEO is very important and crucial to its success.
- Publish Local Content
Another way to improve your local SEO is to publish content that is relevant to your target market. This could be anything from blog posts to infographics to videos. By publishing content that is relevant to your target market, you not only improve your SEO but also help position yourself as an authority in your field.
- Use Social Media for Local SEO
Finally, don’t forget about social media. Social media can be a great way to promote your business and connect with potential customers. Make sure you’re active on the social networks that are most relevant to your target market and use them to share local content and drive traffic back to your website.
By following these five tips, you can create a winning local SEO plan for your business. Remember, it’s important to continually optimize your plan as things change, so stay up-to-date on the latest SEO trends and make adjustments as needed.
Local SEO services is becoming increasingly important, so it’s essential to have a winning plan in place if you want to rank high in search results. By following the tips mentioned above, you can create a plan that will help you improve your SEO and reach more potential customers.